Marketing Manager
- Posted 16 August 2024
- Salary £45000 - £55000 per annum
- LocationReading
- Job type Contract
- Discipline Marketing & Creative
- ReferenceBBBH8806_1723819278
- Contact NameAmy Burns
Job description
Marketing Manager - Tech Company - Reading/Remote
10-month contract - asap start until end of June 2025
Hybrid - Office location: Reading. Travel to London for events.
The Marketing Manager will execute the Field Marketing (Demand Gen) Plan for the UK and Ireland market. They will create and execute the marketing campaigns in plan, to enable sales to build, accelerate and win pipeline. The position is focused on outbound, customer-facing, activities and will require close engagement with Sales and the Account Development Executive (ADE) team.
This individual will need to be able to work directly with suppliers, manage the field marketing budget and of required, develop, execute and track local and account specific demand generation campaigns. There may be opportunity to assist with large tradeshow event management as well.
Role Requirements
- Demand generation marketing experience, including field marketing, campaigns, industry marketing, digital marketing and/or partner marketing. Account Based, Digital, and/or Social Media marketing experience a plus.
- Knowledge of marketing principles, practices, tactics, tools.
- Knowledge of direct marketing, customer event vendor practices and procedures.
- Demonstrated experience in creating and executing virtual customer demand-gen touches, experiences, and events.
- Experience analyzing results and driving improvements into campaigns / tactics.
- Experience working with Enterprise customers, sales and/or channel partners a plus.
- Strong project and budget management skills.
- Excellent interpersonal skills.
- Ability to collaborate and thrive in a virtual work environment.
- SFDC knowledge
- Excellent written and verbal communications skills
- Excellent interpersonal skills.