Regional Key Account Director

Posted 03 July 2024
Salary £35000 - £40000.00 per annum + OTE 57k + car allowance
LocationBirmingham
Job type Permanent
Discipline Sales
ReferenceBBBH8761_1720084314
Contact NameAmy Burns

Job description

Regional Key Accounts Director

Our client - a large national commercial news publisher is looking for a Regional Key Accounts Director in Birmingham to drive new customer acquisition and manage, retain and grow customer revenues, through a consultative sales approach.

Key Responsibilities

  • Drive growth, acquisition and sustained retention of our customer base in order to meet the company sales targets
  • Focus on the customer and their business
  • Ensure consistent use of sales systems and support tools
  • Work with customers to find the best way to reach the right audience with the right message to help them reach their goals and achieve their business objectives
  • Uses supporting collateral to present face to face to our customers, developing a compelling campaign to help them achieve their ongoing objectives
  • Develop and maintain extremely high levels of understanding of the full product set and of the digital marketing landscape to include Google Search, Social Media, Content Marketing and Programmatic advertising Provide proof of response and feedback on campaign performance to all of our customers.
  • To consistently recommend ways to grow response levels, with a very high level of knowledge across all reporting metrics
  • Understand our audience and changes in their behaviour Utilise previous campaign data to predict trends and patterns, ensuring that the right products are recommended to our customers
  • Maintain required levels of face to face customer meetings to achieve KPIs
  • High levels of understanding of Nielsen, TGI and Mintel market research

Skills

  • Numeracy and excellent commercial thinking, able to identify and maximise revenue opportunities and sectors
  • Analytical skills
  • Sales Ability at the highest level.
  • Passion for marketing and advertising
  • Communication, including written, face to face, telephone, presentation skills and the ability to bring a concept to life Planning and organisation
  • Resilience
  • Problem-solving
  • Self-motivation and self-learning
  • Ability to work at pace
  • The ability to explain, analyse and deliver marketing plans online including Google Search, Social Media, Content marketing and both Direct and Programmatic online display is essential.

Essential Behaviours

  • Experience in a face-to-face target driven sales role is essential
  • Experience in a role with a level of autonomy essential
  • Experience in a marketing environment is essential.
  • Experience in a Digital Marketplace or an Advertising Agency background is desirable
  • High levels of knowledge of Google Search, Social Media Marketing, Content Marketing, Google Analytics and both Direct and Programmatic online display campaigns and metrics

This is a fully remote role with an expectation to be meeting face to face with clients at least 50% of the week and occasional travel to a regional office as required.

Please apply online for consideration.